From Boardrooms to
Breaking New Ground
I didn't start here. I earned it—one story, one frame, one risk at a time.
Taste Before Tech
I grew up understanding that culture isn't consumed—it's curated, lived, and shared. From street food to Emmy-winning shows, my lens has always been: does it have soul? Does it move people?
Long before AI, I was producing content that made people feel something. That's the foundation. Tech just gave me new tools.
Emmy-Winning Storyteller
Well Versed on Nickelodeon. Street Somm, a James Beard nominee. Dish It Out on Amazon. Shows that don't just fill airtime—they shift culture.
I've worked with the best in the business: Tastemade, MAX, Prime Video, Paramount+. But I never forgot where taste comes from—the streets, the kitchens, the real voices.
AI Isn't the Enemy—It's the Amplifier
When everyone was debating whether AI would replace creatives, I was asking a different question: What if AI could extend human taste instead of replacing it?
I started creating AI-generated spec ads, documentaries, and fine art that didn't feel soulless—because I was still leading the vision. The machine just helped me build faster, bolder, weirder.
Building AI Powered Tools
Now I'm building AI powered tools for people like me—producers, creators, artists, and storytellers who want to spend more time on the work they're passionate about and less time on inefficiency, joy stealing distractions, and repetitive tasks/project management.
Tools like Content Engine or ArtScout aren't just software—they are a foundational part of a guiding principle: human taste leads, AI extends. The future of content isn't man vs. machine. It's man amplified by machine.
What I Believe
Culture Over Clicks
Viral moments fade. Cultural impact lasts. I create content that people remember, not just consume.
Taste Is Non-Negotiable
AI can generate. Only humans can curate. My job is to guide the machine toward what matters.
Speed Enables Ambition
The faster you can test ideas, the bolder you can be. AI lets me prototype in hours, not months.
Stories Need Stakes
Whether it's food, sports, or identity—if there's no tension, there's no story. I look for what's at risk.
Collaboration > Competition
The best work comes from diverse voices. I build teams, not empires.
The Future Is Already Here
It's just not evenly distributed. My job is to bring it to the people who need it most.
Let's Build Something Legendary
If you're a brand, studio, or creator ready to push boundaries—let's talk.
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